COVID has done a lot of things in 2020. The pandemic has caused people to lose their jobs and pivot their business trajectories. It has created economic uncertainty for many and fueled political polarization. COVID has caused people to rethink what they do and how they do it. It’s done a lot of things, but COVID didn’t break your small group ministry.
That doesn’t mean that small groups haven’t suffered in 2020. Groups have suffered Zoom Fatigue. Group members have become overwhelmed by working at home while their children are doing school online. Or even more stressful, group members are in health care or other essential work and face the tragedies of the pandemic every day on top of everything else. Sometimes it’s hard to gather a group meeting in-person or online. But, while some churches are seeing a decrease in small groups, others are increasing their groups by 50-211% in 2020. Here is what I’m seeing:
Groups that Broke Were Already Breaking
Like most things in 2020, the businesses that went bankrupt were already on a downward slide. That restaurant you never frequented went out of business. That place you rarely shopped had to close their doors. Century-old institutions like JCPenney filed for bankruptcy when it was once the king of mail order. Do you see the irony there?
Similarly, your groups that struggled the most in 2020 were struggling before. This is not to place blame, but it is a wakeup call. If all of your groups had ended when the pandemic hit, then you could blame the pandemic. But, when you look at the groups that have struggled this year, what was particular about them that caused them to end? What was the quality of their relationships? What was the group’s level of commitment? Were you aware of how the group was struggling?
I don’t mean to blame the group. People have faced devastating circumstances in 2020. But, the groups that fell apart already had cracks in their relationships. When things got harder, the group got worse. For those who didn’t connect with the group regularly, they just disappeared. For leaders who didn’t regularly check up on their group members outside of the group meeting, relationships continued to fray. The bottom line is what held the group together previously wasn’t sufficient to keep the group together during a crisis.
If It Was Hard for You to Connect with Leaders Before…
…Then trying to connect with group leaders during 2020 has seemed nearly impossible. Churches as a whole have depended far too much on the weekend service as a place for connection, discipleship, evangelism, worship, and everything else. The church is more than a worship service. This year has demonstrated that more clearly than ever. Yet by relying on chance meetings in the lobby with group leaders to take the temperature of groups is an insufficient measure of the health of groups anyway. Once that was gone, small group pastors began to realize how little connection they had with their groups.
The churches who have communicated best with their leaders in 2020 have a coaching structure in place. They never relied on leader meetings, reports, or lobby conversations to gauge the health of their groups. Coaches are the glue that holds these small group ministries together. If you’ve followed my blog for any amount of time, you know I’m a huge advocate for coaching. Here’s why.
It would be easy to assume that the solution for connecting with leaders will come in six months or so when everything is back to normal and you can go back to bumping into your leaders in the lobby. If you don’t hear anything else in this post, please here this: COVID didn’t kill the communication with your leaders. The lack of a coaching structure was already working against you. You didn’t have as much of a grasp on the health of your groups that you thought you did. If your leaders aren’t calling you back, there is a problem, but this problem didn’t just happen.
You don’t need a coaching structure to prepare for the next national crisis. (Let’s hope there isn’t one soon). You need a coaching structure for the health of your groups and the benefit of your leaders. If you are personally trying to coach more than eight leaders, you are beyond your capacity already. Get started on your coaching structure ASAP!
If It was Hard to Train Your Leaders Before…
…Training feels nearly impossible now. Whether you’re attempting to gather leaders in-person or online, it’s hard to get people together. But, the reality is that it was hard to get everyone to training before.
Years ago, a pastor asked me why I thought his leaders didn’t attend his training meetings. I told him it was because his training was boring and irrelevant. He was more than a little offended and shot back with “How would you know? You’ve never been to my training.” I told him I knew because that’s why my leaders didn’t attend my training meetings – they were boring and irrelevant.
Training that works is centered around what small group leaders tell you they need. Otherwise, to attempt to train all of the leaders together will result in either being over the heads of new leaders or taking experienced leaders back to Kindergarten. Poll your leaders and ask them what they’re dealing with, then select three topics and publish the agenda for your next training meeting. Better yet, create two-minute videos with training on each of those topics and send them out to your leaders. You don’t need a meeting at all.
In both coaching and training, it’s best to determine the least amount of structure needed to keep your leaders and groups healthy and to help them succeed. Now, by “least amount of structure” I don’t mean you doing it by yourself. You don’t want a structure that’s too cumbersome, but you do need something that’s flexible and scalable.
If It was Hard to Track Your Groups Before…
…It’s doubly hard to get reports from your groups now. COVID didn’t break your report-taking. The disruption to the normal pattern of ministry has revealed the weakness in regular reporting and your group metrics. Nobody’s report-taking is perfect. There are always those group leaders who will never complete a report. If they’re good at relationships and bad at reporting, then consider yourself blessed.
If group leaders aren’t task-oriented and won’t complete reports, then designate someone else in the group to give a report. Use a database like ChurchTeams.com that sends report reminders automatically and notifies you when reports are completed.
Reports are only one metric. If you’re waiting for a report to understand the health of your groups, then you’re already in the weeds. This is why coaching is so important.
The stresses of 2020 have revealed many weaknesses in small group ministry. That’s a good thing, because now you know what you need to work on. When COVID subsides, don’t expect your prior small group ministry to just snap back into place. The problems will still be there.
Make a plan and begin to work on the weaknesses in your ministry now. Build a coaching structure. Align your metrics. Make your training more relevant. Deepen your leaders and your groups. Once you have these things in place, your small groups will be stronger for it.
Download Chapter One of Exponential Groups
Once you click the link in the Confirmation email, your ebook will download immediately.