Adding Groups in a Church with 75% Already in Groups – Case Study: Northview Church, Carmel, IN

Adding Groups in a Church with 75% Already in Groups – Case Study: Northview Church, Carmel, IN

By Allen White

When our team first met Steve Poe, Lead Pastor of Northview Church, Carmel, Indiana, Steve already had 75 percent of their 4,000 adults connected into groups. They were intrigued with what we northview church carmel in were doing with churches and how we were developing curriculum, but did they really need us?

The answer was “Yes,” but it was a different kind of partnership from many churches we work with. Rather than starting with a blank slate and launching a ton of new small groups with a church-wide video-based series, we had to come up with a solution to help the 1,000 plus remaining adults say “yes” to groups when they had been saying “no” for a while.

Pastor Steve had the idea for creating a family series, but didn’t really have the bandwidth to write six new talks for the curriculum video. Like many pastors, Steve had years and years of great content, so our team mined his previous sermons and created scripts for the 10 minute videos we needed for the series curriculum. Once the scripts were written, they were passed back over to Steve to make sure they sounded like him and not someone else.

With scripts in hand, the church gathered a group of 30 people to participate with Steve in the teaching portion of the shoot. Now, this wasn’t just an audience to teach to, it was a group to interact with. This went even one step further, not only did the group offer feedback and their experiences on camera, the setting also provided Steve with a way to model groups for the entire church.

Once Family Matters was completed with a small group DVD and study guide, we came to the challenge of turning 1,000 “No’s” into “Yeses.” Rather than recruiting “host homes” where people were either assigned to groups or prospective members chose a group from the church’s website, the new strategy took things entirely organic in approach.

Every member of Northview Church was invited to gather a group of friends together and grow spiritually. Then, we all waited. Had we reached the saturation point? Could we break the ceiling above 75 percent in groups?

After three weeks of recruiting “hosts” for “groups” without using either of those words, 200 new groups were started in addition to the 3,000 folks who were already in groups. A new series launched shortly after Family Matters ended helped to retain the vast majority of new groups. We think any church would be happy with that.

With little time for preparation and a challenging target for groups, our team innovated on both the pre-production for the shoot and the strategy to start groups. The result was a huge win for Northview Church and Pastor Steve.

Case Study: The Seven Rules of Success – Wayne Cordeiro – New Hope Oahu

Case Study: The Seven Rules of Success – Wayne Cordeiro – New Hope Oahu

By Allen White Seven rules

Pastor Wayne Cordeiro leads New Hope Oahu, which is certainly the largest church in Hawaii as well as one of the largest churches in America. Wayne came to us with two objectives in mind. He wanted to create a small group curriculum based on his recently released book, The Seven Rules of Success, and he wanted to connect his congregation into groups for the series and beyond.

New Hope Oahu already had a strong production crew, so they didn’t need the work done for them, but they knew that while the expertly produced weekend services, video-based group curriculum was a new genre for them. NHO partnered with us to coach their production team, to provide on-site direction for their video shoot, and to coach their small group team in launching new groups and sustaining those groups past the seven week series. Our team rolled up our sleeves to help them masterfully produce the curriculum for the book.

We provided guidance through the pre-production process from what equipment to have on hand to determining what elements to shoot and which on-camera personnel to use to help with turning a tradebook into a teaching script for the teleprompter. While this was new for the NHO team, this was not new to our team. Prior to this project, we worked with a variety of pastors to create small group curriculum based on a tradebook including Rick Warren’s The Daniel Plan, Chris Hodges’ Fresh Air, Wilfredo (Choco) de Jesus’ Amazing Faith and In the Gap titles, and Pastor Kerri Weems’ Rhythms of Grace. By repurposing great content, these pastors developed additional tools to help their congregations and many others to apply the principles to their lives in a group.

Before you get jealous, the video shoot took place in Oregon, not Hawaii. As you can see from this beautiful outdoor setting, Wayne and his team shot on a horse farm in both indoor and outdoor settings. The Lifetogether team provided on-site coaching to lead their team through every step of the process, every element on the DVD, and every promotional video to recruit leaders and launch their church-wide initiative.

The end result was both a beautiful small group tool and seeing 6,000 people connected into groups at New Hope Oahu in their first video teaching series. There is work ahead to continue support their small group team with the structures and training necessary to sustain groups for 6,000 people, but this isn’t new to us either. Best of all, New Hope Oahu now has the ability to continue producing curriculum for their groups with or better yet, without our help well into the future.

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