Today, we are introducing DIY video curriculum. Fifteen years ago I learned the power of video-based curriculum when our church doubled our groups in one day. After seven years of handpicking leaders and begging them to raise up an apprentice leader, our groups were stuck. My pastor was headed into a series that I quickly piggy-backed on to launch groups. We found a study guide on the topic, but there was no video component. We knew that if our pastor put the teaching on video, we could equip disciples to make disciples.
But, the reality is that every church does not have the capacity to turn out curriculum series after curriculum series as momentum builds for groups. DIY Video Curriculum takes the hard work out of producing curriculum. The study guides are written. The video scripts are written. Churches just need to shoot the video with their pastors. The level of production is entirely up to the church. Some churches shoot with an iPhone and upload the videos to YouTube. Other churches will shoot with multiple cameras, stream the videos, and create DVDs. The key is not the production. The key is your pastor.
Why Create Video Curriculum?
Peak Your Pastor’s Interest in Groups.
Several years ago, we were coaching a church’s team on how to create video-based curriculum. They spent a full day recording the pastor’s teaching, and planned to write a companion study guide for their groups. This was a lot of work, but they were committed. Then, something happened that surprised the team.
The day after the video shoot, the pastor pulled us into his office and said, “We’ve recorded these videos. We are writing this curriculum. How are we going to recruit leaders and connect people into groups?” Their discipleship pastor later confided that he had been trying to get his senior pastor interested in groups for two years and basically got no where. Now after a day of shooting video, their pastor was very interested. When pastors invest in creating resources, they will become the champion for small groups in the church.
Energize Your People’s Interest in Groups.
If church members are not connected to each other, the reason they attend a church, other than Jesus, is because of the senior pastor. They like the pastor’s style. They laugh at the jokes. They like the pastor’s personality. Warning: Don’t mention this to your worship pastor. It will break his heart.
What we discovered in our church in California as well as churches we’ve coached across North America is when the congregation is offered exclusive video teaching from the pastor, they are getting more of what they already like. Members want to hear from their own pastor more than they want to hear from a nationally-known teacher. By offering the pastor’s video-based teaching, members have a great incentive to start groups and to join groups.
Empower Your People to Make Disciples.
When members are invited by their senior pastor to get together with their friends and do a study, they are more than willing to follow their pastor’s lead. Some churches we’ve coached have actually connected twice their worship attendance into groups. By offering an easy-to-use video-based curriculum, people who gather groups don’t need to be Bible experts. The pastor is the expert. (And, the church doesn’t have to worry about what the groups are teaching, because the church supplied the teaching). The video also reduces the amount of preparation time for the person leading the group meeting. People are busy. An easy-to-use curriculum will eliminate one more excuse for leading a group.
Why Don’t Churches Produce More of Their Own Curriculum?
Here are the short answers:
- Some pastors feel they must produce the next 40 Days of Purpose.
- With the pastor preaching every week, there is no time to write scripts and create curriculum.
- Publisher-quality materials are time consuming to create.
How DIY Video Curriculum Can Help.
- The scripts are already written. The pastor just needs to personalize them.
- The books are already written and professionally designed.
- The videos can be shot all at once or a week at at time.