Admittedly, I am not very handy. Some people can very intuitively tackle home projects and do a brilliant job. I fall more into the category of the guy who takes a partially disassembled object to a professional only to hear, “You tried to fix this yourself.” I just hang my head in shame. But, Youtube has changed all of that for me.
A few years ago my dad gave me a car. It was a Cadillac. It was fast. Shortly after my father gifted this car to me, the windshield wipers began to turn on involuntarily. Rain or shine, they would just start going. Screech, screech, screech, screech! I had to run the washer just to give them something to do. So, I searched Youtube.
The problem was that the windshield wiper motor cap had corroded. This was a common problem for older Caddies. I ordered the part. When the part arrived, I followed the step-by-step instructions created by a gentleman in Alabama. It was a little work, but I fixed it myself and saved some significant money. But, I couldn’t fix all of that car’s problems.
One day the engine started making a noise…a very loud noise. I took it into the shop. The recommended fix was a new engine at the low, low price of $10,000, which would have doubled the value of the car. Youtube was not the solution to this problem. Carmax was the solution to this problem. The Cadillac went to the junk yard. I bought a new-to-me car. My DIY efforts even with the best Youtube videos could only go so far.
If you are building your small group ministry by yourself, there are a lot of great resources available that will help you achieve a significant level of success. If you work hard with the right ideas, models, and tools, you can reach 30% in groups pretty easily. That’s not a bad spot, except it’s a common place to get stuck. DIY small group ministry will only get you so far. Here is the downside of the DIY model:
You don’t have time.
You probably wear multiple hats in your church. If your sole role is small groups and discipleship, you are blessed. I never had that singular focus in either of the churches I served on staff. Growing churches have growing needs, so you’ve got to do a lot of things. The problem is you can’t give enough of your attention to any one area for very long. It leaves you feeling that you’re not good at anything. I’ve lived that.
Going back to the home DIY analogy, an old joke goes that a husband says to his wife, “It’s on my list. You don’t have to remind me every six months!” You need more group leaders to have more groups. You need coaches to support your group leaders. You need training to equip your coaches and leaders. You need to create a self-produced church-wide campaign to recruit more leaders and get more people into groups. But, you also need to take the youth group to camp. You need to lead a mission trip. You need to meet with the copier salesman (real one for me). And, and, and… you don’t have time to focus on groups in the way you want. Frustrating.
You face too many choices.
The enemy of one good solution is two or more equally good solutions. Should I clean the oil stain on the driveway with baking soda or Dawn dishwashing detergent? (It works on those baby birds). Do I buy a product to clean it, and if so, which one? Youtube has too many solutions to my problem. I know, I should just try one. But, what if it doesn’t work? What if I make it worse? Can I just paint the driveway? Should I hire someone?
When it comes to DIY Small Group Ministry, you face a more substantial dilemma – there are so many good and effective models out there. Do you go with Free Market Groups like Church of the Highlands? Or should it be Sermon-based like Larry Osborne or Semester-based like Nelson Searcy? Should your church do a church-wide campaign like Saddleback? With so many people still worshipping at home, maybe a house church is more appropriate right now. Or, do we go deep into discipleship? But, which one – Dgroups with Robby Gallaty, Real Life Ministries, Rooted, 3DM, DisciplesMade? Where do you start? What do you do? And, when will you find time to research all of that?
Your church isn’t the expert’s church.
Of course, the problem with most models is that they work amazingly well at the author’s church, but you don’t work at that church. Every church is unique. Your church has a unique history, culture, geography, ethnicity, denomination, size, vision, etc. Churches in the same denomination are different. Churches in the same region are different. Imposing another church’s small group model on your church will give you a partial result, but it is not the custom solution that you need. There’s nothing wrong with the model per se. It’s what you do with the model.
What I’ve learned over the last 17 years in working with over 1,500 churches across North America is that no two churches are exactly alike. In fact, in each of the small group ministry coaching groups I lead, we end up with eight different versions of the best practices we explore together. And, that’s about right.
You don’t know what to do next.
There are more than a few tasks around my house that are undone (and on my list) simply because I don’t know how to start. I’ll be honest. I doubt my ability to pull it off. I haven’t found the right Youtube video to lead the way. I’m busy. When I get to the end of the day, I’m tired. It’s hard to think about it. And, a little more honesty, we’ve lived with the problem this way for a while, so we’re kind of used to it. The answer often is to avoid the issue.
You know that you need to do something different, yet if you’re like me, you’d also like to avoid making a mistake. Let me share something that helped me.
Sometimes you need a guide.
After working very hard at DIY Small Group Ministry for seven years, our church connected 30% of our adults into groups. Then, our groups got stuck. I had read all of the books that you’ve read. I attended as many conferences as I could. I interviewed other pastors to see what worked in their churches. But, our groups were stuck.
Then, I joined a coaching group. The coach gave me new ideas, but more than that it gave our church new focus. It was expensive — $5,000 for a year. My church didn’t spend $5,000 on anything. But, when my pastor gave the green light for me to join the group, not only did I know that I was going to get some much needed help, but I also knew that my pastor was serious about groups. What would it look like if your pastor was serious about groups?
After only three weeks in the coaching group, we doubled our groups. It had taken seven years to get 30% into groups, then in one day we had 60% in groups. And, six months later, we doubled our groups again and ended by with 125% in groups! With a seasoned guide to walk alongside us as we built groups, we achieved results unlike anything we ever dreamed.
Now you have a choice.
You can continue the DIY approach to small group ministry and dabble in different small group models until you find what works. It’s a lot of hard work, but you’ll make progress eventually. Or, you can engage an experienced guide to help you.
Now, you probably know that I coach churches on their small groups in both coaching groups and individual coaching. But, there are other coaches out there like my friends, Chris Surratt and Mark Howell. The Small Group Network offers different strategy sessions. Pick something that is right for you. Find the help you need. Invest in yourself and in the future of your small group ministry.
In this video, Allen outlines three trends he’s hearing from pastors across North America:
Salvations and Baptisms.
Personal Note: While I believe the global pandemic caused an abundant disruption to help churches realign their priorities, COVID also caused a great deal of heartache, grief, and loss. I lost my mother and another dear friend last year. Neither died from COVID, but my loss was and is profound. If you’ve lost someone or have dealt with tumultous circumstances, I can empathize. In highlighting what the cultural change has made possible for the Church, I would be remiss if I did not acknowlege the pain and devastation it has caused for many.
And, gives a few thoughts on making the biggest Kingdom Impact this fall.
Mark Richardson is the Life Pastor at San Diego Rock Church, where he has served for 15 years. Rock Church has over 500 small groups and saw their groups increase by 211% in 2020. Prior to the Rock Church, Mark served as a board member and executive director at the Jireh Ministries Foundation and was an intern with the Christian Embassy to the United Nations. He holds a MA in Pastoral Studies from Azusa Pacific and an MBA from Point Loma.
Well, 2021 hasn’t quite turned out the way that we thought it would. It’s not 2020, but it’s also not 2019. The world has changed. Our people have changed. Hybrid life seems here to stay. People are craving community. Keeping certain things virtual. And being pickier overall about how they spend their time. How do we move forward with small groups in 2021? I’ll give you a hint: it’s not by moving backward. That’s why I am offering the 2021 Small Group Reset: 5 Days to Reframe Your Ministry. This FREE On Demand Video Resource will help you navigate the changing culture within your church. Sign up at allenwhite.org/reset and start now. Fall 2021 looks to be the largest group launch opportunity you’ve ever seen. Let me guide you in getting prepared.
Thinking about the post-COVID church might seem like a little wishful thinking, but I believe we can embrace the lessons learned in the last year and apply them to what’s ahead. Since March 2020, we’ve learned what we can do without. We’ve found some things that were more effective than we ever imagined. We have also discovered that some of the things we thought were so important are simply unnecessary (I’m looking at you large gatherings with rubber chicken and a speaker).
Churches learned to “play chess without the queen of the weekend service” as Alan Hirsch told us. We also learned that the weekend service did not accomplish nearly as much as we counted on. After all, sermons don’t make disciples. Once the building was closed and services were cancelled, the pressure came off of “guest services” and went to online worship services. Membership classes and growth tracks, small groups and even Sunday school classes went online.
People stayed home and fell in love with Sunday brunch. Adults had the choice of watching any church in the world at any time. Kids got the short end of the stick with no youth groups and no online children’s church. As time wore on, people became a little more lazy about watching the weekend service. Granted, the average church-goer only attended 1.6 times per month in-person. It was easier to skip church at home. No one was watching them.
The pandemic accelerated everything. Everyone suddenly went online. Things that were breaking broke rather quickly. According to the Barna Group, one in five churches will close in the next year, if they haven’t already. Most churches have lost 20% or more of their congregations. The challenge of the post-COVID church is to embrace things that were forced on us (but worked!), to part with things that are not effective, and to discover some new things for a new season of ministry.
The Front Door of Your Church is Now Digital
Prior to March 2020, online services and online small groups seemed like a novelty to most churches. Online worship was either not considered or catered to the elderly and infirmed who couldn’t attend regularly. COVID changed that. What was once a novelty became a necessity, but it became even more than that – online services, online small groups, and an online community are an opportunity.
In a recent podcast interview with Jay Kranda, Saddleback’s Online Pastor, over the last decade he has seen genuine community forming online in groups, services, membership, and discipleship. (You can catch the podcast episode here). What was once thought of as abnormal became the norm. What’s even better is that it works – not just for online worship, but for Alpha and Celebrate Recovery where their role is bigger than ever before.
Before anyone darkens the door of your church, they will watch your service online. They were already starting with the church website before COVID. Now, they’re starting with online worship. Knowing that far more people are watching online than are even attending in-person, churches need to invest in their new digital front door. Streaming video is not an online service. The need and opportunity for online worship longs for a unique online service.
The Growth Engine of Your Church is Groups
While there are many great benefits to online groups (Download the Senior Pastors Guide to Groups), churches with groups faired far better than churches without groups in 2020-2021. Churches did an excellent job producing content. In fact, at one point, Phil Cooke, a media producer, said, “Right now the church is producing more content than Hollywood.” Churches had content down, but if groups weren’t in place, they lacked community and conversation.
When the building was closed, ministries were shut down, and in-person services were cancelled, small groups thrived. For every pastor who has ever longed to see decentralized ministry, the pandemic accelerated the reach and effectiveness of groups online and in-person. Facebook friends became Facebook groups. Wherever people find community (online or offline), there is a place for groups.
What’s even better is that during the pandemic, you became a church OF small groups. All of the other competing ministries went away and only groups were left. Previously, you just had a larger crowd. Now, you are a church OF groups and not just a church WITH groups. This helps churches focus more clearly on their mission to “go and make disciples” (Matthew 28:19). Groups are a great tool to enlist more disciple-makers. If disciples aren’t making disciples, then you have missed the point.
The Greatest Impact of Your Church is Your Members
The last year has proven that the greatest impact of your church is not the weekend service, and it’s not meaningless serving roles. While most churches have lost 20% or more, many of those were consumers. While every pastor hates to lose anyone, the balance of the equation is that your committed core remains. They have found meaningful ways to serve their neighbors and their families during the pandemic. They don’t need to be coddled when they come back to church. They need to be challenged. In this moment, the churches who chose to empower and equip their members to serve will come back far stronger and make a much bigger impact than those who merely return to “normal.”
Offer your members practical ways to discover and hone their gifts like Find Your Place by Brian Phipps and Rob Wegner, SHAPE from Saddleback, or the classic, Network by Bruce Bugbee. But, this is more than a seminar, give your people permission and opportunity to use their gifts in meaningful ways. If you do this right, then the emerging ministries of your church will come from what God has placed on your peoples’ hearts. That doesn’t mean that you merely accept everything that everyone wants to do – it still has to fit in your church’s mission and vision – but it does mean embracing what your people are gifted and called to do rather than inventing roles for them to fill.
The Future of Your Church is Practical Outreach
Years ago Rick Rusaw and Eric Swanson asked the question in The Externally Focused Church: “If your church vanished would anyone notice?” Well, in the last year the presence of your church did disappear in some ways. (Obviously, the Church is the Body of Christ, which while not meeting in-person for worship, did not actually disappear). When your building closed, what was missing from your community? Traffic? A positive influence? An essential service needed by your community?
During COVID did your church focus on survival or outreach? While pastors work hard and don’t deserve the heartbreak of watching their hard work evaporate, what was the focus on the last 12 months? Were you clinging to what you had 12 months ago or were you embracing the opportunity to serve and reach the community? The need is great. How is your church helping to meet that need?
In the past missionaries to other countries established hospitals, schools, orphanages, and other practical organizations to meet the needs of the people. In addition to meeting the people’s needs and building a platform to share the Gospel, the missionaries’ charitable work endeared them to governments who otherwise might not have embraced their mission. When someone opposed to the Gospel came to power, the missionaries’ good work stood out and kept their mission moving forward.
The North American church is fulfilling its mission in a culture that is increasingly hostile. Culture is changing rapidly. The Moral Majority is long gone. The church’s influence is diminishing on a broad scale, but that’s never where souls were being saved anyway. How can your church use its influence, its resources, and its gifts to meet needs in your community? What can your church become known for in your community? Rather than standing out as the church that’s against certain things, how can your church be known for the good that you’re doing? This doesn’t mean that we embrace things that are contrary to Scripture. It means that the church’s mission moves forward in loving ways despite the opposition. After all, God “is kind to the ungrateful and wicked” (Luke 6:35).
While you might despair the loss of an audience, you should be very excited about those who are left. Your audience is gone, but your army remains. An audience must be entertained to keep them engaged, but an army just needs their marching orders. Once you equip and empower your people to serve in meaningful ways, your church will never be the same. All your people need are permission and opportunity.
The world has changed. Ministry methods from prior to 2020 won’t work the same. Everything has opened up. The opportunities are endless.
In this episode, Carolyn Taketa shares about keeping the value of groups high in a church after 15 years of small group ministry there. She also focuses on the importance of acceptance and diversity in small groups. Carolyn talks about making every group, team, and ministry more groupish in the church, aligning a curriculum series across all age groups and departments within the church, and adapting for the post-pandemic world.
Happy New Year! 2020 is officially behind us, but we all know that flipping the page of a calendar isn’t the same as hitting the restart button. I talk to pastors every day. (If you’d like to talk sometime, click here to schedule a meeting.) Some are really struggling. Some are hanging in there. Some are making some interesting progress.
Our mission didn’t change in 2020. We are still called to go and make disciples. Our methods have changed significantly. Our metrics have changed. Our effectiveness is not longer measured in nickels and noses. But, it’s more than that. We didn’t just get a new scorecard. We are playing an entirely different game. In all of this change, it is easy to get discouraged. Today’s video will encourage you as you launch into 2021.